Forte dei Marmi is the most elegant beach resort in Versilia.
A splendid coastline, extensive pine woods, palm lined avenues and flowering oleander trees, elegant shops. It’s not surprising that it is the destination of choice of artists, writers, top names in finance and industry, who always fine sophistication and tranquility in Forte dei Marmi.

The beach and the mountains
Beaches of fine golden sand, the blue expanse of the sea and the majesty of the Apuan Alps in the background: a pearl in a marvelous casing.

How to reach us
Getting to Forte dei Marmi is easy. It's just a short train ride or drive away from Florence, while the Pisa airport is just a 40-minute drive away. We invite you to book your stay now at La Serena Hotel, your retreat nestled in the heart of Forte dei Marmi, promising an unforgettable experience.

By Car
Toll highway A12 Genova – Livorno - Versilia Exit
At the exit turn right and keep straight for approximately 3 km until you reach the third roundabout, turn left and 300 metres past the traffic light turn right

By Train or Plane
Guests arriving at Forte dei Marmi train station (5km away) or Pisa airport can reserve a shuttle service to the La Serena Hotel. Please contact the hotel to reserve in advance.

Getting Around
Thanks to its flat terrain and long coastal paths bicycle is the most popular mode of transport within Forte dei Marmi. La Serena offers complimentary bikes to all hotel guests.

La Serena can arrange taxis, car rentals and private drivers with advance notice.

Around Forte dei Marmi
Forte dei Marmi is close to Carrara, which is known for some of the best marble in the world. Take a road trip and explore the marble quarries to discover this elegant, historic material. A visit to the neighbouring Pietrasanta is also worthwhile. The village is a cultural hub brimming with galleries and authentic eateries. Unmissable Italian destinations including Florence and Portofino are less than two hours drive away from Forte dei Marmi.